Sarah Hathorn is a university student in Scotland (St Andrews) who recently launched the platform, Alzheimer’s Memory Challenge. The project is inspired by her own experience watching her grandfather suffer from Alzheimer’s and she has dedicated this effort to him and her family.
The Alzheimer’s Memory Challenge promotes a different type of fundraising challenge – an educational & mental challenge.
Making this link between memory retention and memory loss (as seen in Alzheimer’s Disease) emphasises the importance of memory training. There is evidence that a well utilised brain is key to retaining memory and functionality.